Strength & Conditioning Coaching

Richmond, VA


Anyone looking to maximize their time in the gym and improving their fitness will find a home at S3E CrossFit. Guaranteed. There is an athlete inside every person that walks through the doors. Inciting Your Riot will unleash that athlete and fuel your physical and mental greatness. S3E’s CrossFit program is built on four pillars: Strength is key to getting results; Speed and Stamina are essential to healthy living; Endurance is paramount to making that life a long lasting one. Walking through the doors is the hardest part. When you take that first step, we got you the rest of the way.

Are you ready to #InciteYourRiot?

Register for a free 1-hour consultation with Coach Matt or Coach Tibbs where you will discuss your goals and discover how S3E CrossFit can help you crush them! Schedule a Free Consultation

  • CrossFit Classes

    CrossFit classes are the backbone of what we do at S3E Performance Fitness. In a small group setting, we will coach you through an hour-long session (warm-up, skill work, WOD, mobility, etc.) alongside some of the best friends and family you’ve EVER had in a gym. You will learn the basics of powerlifting, Olympic weightlifting, simple gymnastics and bodyweight movements. You will always receive instruction from a certified and experienced coach and will constantly be observed to ensure that you are performing all movements in a safe and efficient manner.


    For many people, our group classes are everything they need to meet their goals. Yet the group classes are not the ideal solution to every person and situation. Whether you feel that need a long-term one-on-one approach, have very specific needs or goals, or just feel the need for more personalized instruction, personal training may be your best option. We will work with your schedule to conduct these one-hour, one-on-one sessions to help you reach your goals in the most effective, safest environment possible.

  • FIT 4 LIFE

    A brand new program designed for our senior community and those looking for a more modified approach to CrossFit.  The target ages is 65+ but we use that age very loosely.  This program is designed for a small group setting where we will coach you through an hour-long session that will focus on mobility/flexibility, balance and coordination, stamina, strength and power.  Our goal is to enhance your ability to perform daily tasks.

Meet the team

Coach Matt

Certified Strength and Conditioning Specialist (CSCS) CrossFit Level 1 Trainer CrossFit Endurance Level 1 Trainer US Navy Command Fitness Leader “If it was easy everybody would be doing it. But you’re not “everybody.” You’re looking for something different; something better. I have that for you. You just gotta come get it.” With almost 20 years of experience in sports and physical conditioning, Coach Matt’s passion is helping others achieve their own standards of success. Whether that be a first pull-up, a faster 5K time, or a twice bodyweight squat, Coach Matt will work harder for you than any coach you’ve worked with in the past.

Coach Tibbs

Megan “Tibbs” Tabib CrossFit Level 1 Trainer UCanRow2 Indoor Rowing Coach Virginia Licensed Special Education Teacher “Hard work beats talent when talent doesn’t work hard” Tim Notke Coach Megan taught students with special needs for over eight years while developing her knowledge and love of all things strength. She is excited to bring her understanding of teaching principals into the gym to help athletes develop strong fundamental skills they will use throughout their life. Coach Megan is ready and pumped to work with you to step outside your comfort zone and crush all of your goals.

  • I have loved working out with Matt and his staff, at S3E Performance Fitness. I am so much stronger than I was when I first started working out with them. I appreciate the fact that they take time teaching me correct form and also pushing me to do more each week. The entire staff is so motivating and positive. I look forward to class each week and know that I am always going to get a great workout and for sure feel it the next day!

    Andrea Edmunds, 2018
  • I’ve never had anything but fun while working out with Coach Matt, even when I was questioning my sanity in signing up for CrossFit. Coach Matt has an affinity for cracking jokes, an obvious passion for what he does, and just the right amount of encouragement to keep you pushing through the tough moments of your WOD. On top of that, he’s always available and excited to answer any and all questions you have. When you’re at S3E Performance, you’re immediately part of the family, and that’s why I’ll always come back.

    Amanda Conroy, 2018
  • Matt, Megan, and everyone over at S3E Performance are PHENOMENAL! Matt is a world class coach, combining YEARS of experience in CrossFit with an endurance training background. Being a high level Obstacle Course Racing athlete and fellow coach myself, Matt is the only guy in town that I trust with my own programming in order to help me reach my goals. His commitment to his craft and attention to detail are unmatched! HIGHLY recommend S3E!

    David Robinson, 2018